Impact of Shared Modes on Travel Behaviour in Melbourne
The community’s needs for personal mobility increasingly include transport options such as bike share and car share. This creates a need for PTV to better understand usage of these modes in Melbourne and how they are affecting mobility and travel choices – specifically public transport use.
This project explores:
- Availability and use of shared modes in Melbourne vis-a-vis the changing socio-demographic context
- Impact of access to shared modes on car ownership, car use, public transport use and active travel in Melbourne
- Market segmentation of shared mobility users and the attitudes which drive the shift in their travel behaviour.
This project is part of the Sustainable and Effective Public Transport – Graduate Research Industry Partnership (SEPT-GRIP) and is supervised by Professor Geoff Rose and Dr Marilyn Johnson. The project is being undertaken by Taru Jain and is sponsored by Public Transport Victoria and Monash University.
- Date April 18, 2016
- Tags Appraisal/Evaluation, Attitudes, Australasia, Bike, Economics, Geoff Rose, Integration, Melbourne, Mode, Organisation, Partners, Performance, Place, Planning, Public Transport Victoria, Ridership, SEPT-GRIP, Victoria